Product Marketing Give You a Headache?

By Steve Stroum | January 17, 2014 | 0 Comments

Aspirin has been referred to as the wonder drug because of its versatility.  It provides headache and pain relief and has many positive effects for cardiovascular health.

International Marketing with Product Publicity

By Steve Stroum | November 4, 2013 | 0 Comments

Media outlets (magazines, websites, and blogs) all over the world are anxious to receive news from American companies.  They realize that our companies are newsworthy

Product Publicity Reinforces Rex-Cut Brand

By Steve Stroum | November 4, 2013 | 0 Comments

A consistent product publicity campaign reinforces your company brand by illustrating how your products solve problems.

Boston Red Sox, World Champions

By Steve Stroum | October 31, 2013 | 0 Comments

Last year the Red Sox top management micromanaged and hired Bobby Valentine as manager over the objection of Ben Cherington.  By the second week of spring training Valentine alienated virtually every player on the team.

Niche Marketing with Publicity

By Steve Stroum | October 14, 2013 | 0 Comments

Venmark International has a rich tradition of niche marketing and we have tremendous experience which we employ today better than ever.  We know how to help your company get maximum product visibility online and in-print.

WIRE DRAHT Features Anomet Composite Clad Wire

By Steve Stroum | October 14, 2013 | 0 Comments

There are many reasons why composite clad wire is more effective than solid wire.  Among the chief reasons, is because it is much less expensive than solid wire. 

Website Publicity is a No Brainer

By Steve Stroum | October 1, 2013 | 0 Comments

Any company that creates a new website and doesn’t prepare a news release to inform their customers and prospective customers about it is missing a fabulous opportunity to get exposure in leading media outlets, loads of website traffic, and quality links that result in better organic search results. 

New Business Development Using Product Publicity

By Steve Stroum | October 1, 2013 | 0 Comments

Stafford Manufacturing Corp. is a leading manufacturer of shaft collars, couplings, and specialized mechanical drive and structural components. In fact, the company is well recognized as a single source for all types of shaft collars and couplings.  When I began working with Arthur Stafford back in 1977, the company was a three man machine shop.

Internet Changes Everything… and Nothing

By Steve Stroum | September 13, 2013 | 0 Comments

Bill Gates said, “A fundamental new rule for business is that the Internet changes everything.” There’s no doubt about that! 

Press Release Creates Unexpected Sales Volume

By Steve Stroum | September 2, 2013 | 0 Comments

Malcom Company sells a line of plastic welding tool kits and I’ve been preparing innovative news releases about the kits for about 20 years.  The tools combine heated air and pressure to weld plastic and can be used for repairing tanks and vessels, automotive bumpers, personal watercraft, canoes, snow mobiles, you name it.  Virtually anything…