Obama Commercial – Insourcing v.s. Outsourcing

I just saw that political commercial again from President Obama about how he’s for “insourcing jobs and Romney is for outsourcing.”   And on Sunday morning television I saw an Obama surrogate, Senator Dick Durbin (D-Illinois), talking about General Motors’ job creation in America.  Then I said to myself, “I hope the electorate is smart enough not to fall for this nonsense because it simply isn’t true.”  And then I thought about the three most important factors in marketing: repetition, repetition, and repetition.  I am a concerned citizen.


The Obama approach to campaigning is divisive!   It fosters class warfare and denigrates business success.  Most importantly, because it preys on a demographic of the electorate that lack’s understanding of global economics, it is shameful and absolutely hypocritical.


Let’s look more closely at General Motors, one of President Obama’s alleged successes, our government’s $80 billion bailout of GM (and Chrysler).  What, exactly, is GM is doing for the United States of America, having been bailed out by “we the people?”  In a February 2011 speech by Daniel Akerson, CEO of General Motors, in Shangai, China, he pointed out the following:

1. GM manufactures 7 out of 10 vehicles outside of the USA
2. GM has 11 joint ventures in China with state-owned companies
3. GM has 11 assembly plants and 4 power train plants in China
4. GM is building an “advanced technology center” in China
5. GM sold Nexteer to a Chinese company making the Chinese the largest employer in Saginaw, Michigan.


Where is GM’s commitment to the USA?  The above is just a short list of Akerson’s comments.  He clearly stated that GM’s future is in China!   President Obama, with all due respect to your high-office, the facts are far different from your campaign assertions:  General Motors is quite engaged in “outsourcing jobs” and has made the Chinese the largest employer in Saginaw, Michigan.  Is that what you mean by “insourcing?”


About the Author

Steven M. Stroum is a small businessman in Wellesley, Massachusetts who was raised in a working-class family in Auburndale, MA and started his company from a spare room at his parents’ home.  Having built his business over the past 35 years, Mr. Stroum has lived the “American Dream” and is a strong advocate for small business, self-development and personal responsibility.


(C) 2012  Steven M. Stroum

Steve Stroum

Steve Stroum

Steven M. Stroum, founder and president of Venmark International is a seasoned publicist, marketer, and entrepreneur who has been featured in INC Magazine, Sales & Marketing Management Magazine, Industrial Marketing, OMNI Magazine, USA Today, The Christian Science Monitor, Boston Globe, Boston Herald, The Middlesex News, San Francisco Chronicle, and other media outlets. He has also appeared on numerous radio and television programs, addressed many business and civic groups, and been a guest lecturer at Boston College, Babson College, MIT, and his alma mater Northeastern University.

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