Our Mission



Venmark International's mission is to help smaller companies take full advantage of their publicity opportunities in order to compete effectively with larger corporations which have considerably larger marketing budgets and can afford to advertise extensively.


We know how to get widespread publicity in-print and online about products and services for industrial and technical companies. Most importantly, we know how to use publicity as an integrated marketing tool to achieve specific objectives. Many people don't realize that product publicity is not advertising. Publicity is news, editors are telling their readers about you in the editorial section of the media. This is why readers are in the magazine or on the Web site in the first place, for the news. With advertising, you buy space in-print and online to "show off your own products" and with publicity, the editor is "showing your products to their readers for you."

Many people don't realize that product publicity is not advertising. Publicity is news, editors are telling their readers about you in the editorial section of the media. This is why readers are in the magazine or on the Web site in the first place, for the news. With advertising, you buy space in-print and online to "show off your own products" and with publicity, the editor is "showing your products to their readers for you." Aside from a referral from a respected colleague, publicity is the most effective marketing tool.

From a marketing perspective, being featured "as news," is the only way a small company can complete with a large one. When your products are featured as news on the front cover or on the inside pages of a publication or on a Web site, then your company looks as big as Microsoft!

Publicity is an equalizer! Large companies know this because every significant new product introduced by a large company is introduced as news; not advertising: Apple's I-phone® and Microsoft's Vista® are two recent examples. Publicity is the most cost-effective way to get maximum visibility for your products and to build your company's brand as a problem-solver. However, a product doesn't have to be new to be newsworthy. Venmark International's mission is to help you take full advantage of the publicity opportunities that are available for all of your products and services, so you can become more successful and profitable.




Let a Venmark associate show you actual client case studies, as they relate to your specific marketing objectives, and explain our services and exactly what they cost...